Distribution

As of now our vodka is not yet being sold internationally. We do have distribution routes on the western side of the United States and will continue to work eastward as our product recognition goes up.

“Physical distribution firms help the company to stock and move goods from their points of origin to their destinations.” (Pg. 68)

We may use a distribution firm once our vodka starts shipping towards the east coast and internationally, but we want to ensure our product will sell and is desired before we start looking into that.

“Enterprise began expanding its distribution system by directly challenging Hertz and Avis in the on-airport market.  (Pg. 310)

I believe our product has the right amount of balance to appeal to a large market. I want to challenge other products in the same kind of manner to really see how much consumers enjoy my vodka compared to others in my league.